"Yes it's a bright color, but that is the point. Sometimes salmon and steelhead want a presentation that punches them in the face with maximum color."
When you want to add a a bold and bright color to the mix, cerise is a great color. We will recommend this for Chum Salmon fishing especially, as they will attach an all-cerise offering without thinking muh of it. Also great for other species when the water color is murky.
